The programme incorporates real-world projects and internships to help strengthen marketing skills. A bachelor’s degree in marketing prepares graduates for many entry-level roles, like marketing specialist and market research analyst. With experience, bachelor’s-holders can move into management roles. Earning this honours bachelor’s degree generally takes four years for full-time students.
Careers in marketing report above-average salaries and strong projected job growth rates, making marketing a strong career choice. Many entry-level positions require a bachelor’s degree in marketing.
Students taking a four-year honours marketing degree (marketing special) study concepts like pricing strategies, consumer behavior, and competitor research. They also gain business skills through courses in business administration, management, finance, and accounting.
4 Years Full-Time
Course Fee: Rs. Rs. 1,719,000 (Scholarships available)
Fees payable through the Government Interest Free Student Loan Scheme.
Honours Degree
This Course Is Approved By The Ministry Of Higher Education, Sri Lanka.
Sri Lanka Qualification Framework (SLQF) recognition The award conferred upon completion is recognised in the SLQF at Level 6.
Bachelor of Management Honours in Marketing – BM Hons (Marketing) degree opens up the following career paths upon graduation:
To qualify for the award of Bachelor of Bachelor of Management Honours in Marketing students must complete 120 credit points of study as follows:
To qualify for the award of Bachelor of Bachelor of Management Honours in Marketing students must complete 120 credit points of study as follows:
MARKETING MANAGEMENT SPECIALISATION MODULES
Contact us on 0713 159 159for further unit enrolment advice.
The learning outcome of the Marketing Special Degree from Horizon Campus is to develop you into a professional in this field.
At the completion of this degree, you will become a qualified Marketing professional and can work in fields such as roles in marketing, advertising, public relations, sales related roles, advertising agencies, and public relations agencies. They also work as marketing managers and supervisors.
You will start your career in an entry level position such as Marketing Executive, Marketing Coordinator, Sales Coordinator, Sales Executive, Brand Executive, Event Planning Executive, Client Services Executive. Upon gaining experience, you will be in a position to undertake higher responsibilities
Recognition of Bachelor of Management Honours in Marketing by the Sri Lanka Institute of Marketing.
SLIM is the national body in Sri Lanka for the Marketing profession.
SLIM will give exemptions to Horizon Campus Marketing graduates. These exemptions will be the same exemptions given to graduates of state university and foreign university Marketing special degrees.
Contact us on 0713 159 159for further unit enrolment advice.
The concept of Business Management was alien to the world of business a few decades ago. Need to manage a business enterprise scientifically evolved due to many globe sweeping trends. Globalization based on deregulated trade across national borders, travel, fast and efficient passage of information, growing competition, change of consumer needs, infusion of technology into business and household lives, and regional and global trade agreements created massive strides in the business world. All such growing trends generated a world-wide demand for young graduates who are knowledgeable, and have the proper mix of competence and attitudes. These requirements cannot be met by a conventional degree program focusing on class room teaching and passing examinations.
Mr.Terance Kahapola Arachchi
Dean – Faculty of Management
Chartered Marketer Postgraduate Diploma in Marketing, CIM UK Master of Business Administration, University of Leicester, UK
Mr.Priyanka Darshana
Senior Lecturer
B.B Management (Marketing) special, University of Kelaniya Master of Business Administration (Strategy), University of Ballarat, Australia Associate Member of Chartered Management Accountant, UK Chartered Global Management Accountant CPA USA and CIMA UK
Ms.Sonduru Dinethri
Lecturer
B.B Management (HRM) special, University of Kelaniya,
MBA (PIM-USJ)
Affiliate member, The Association of Human Resource Professionals
AAT (Passed Finalist)
Ms. Imanjali Maheshika
Lecturer
BSc. Business Administration (Special) Degree- University of Sri Jayewardenepura, Master of Business Administration – PIM (reading), CAB11 (Institute of Chartered Accountants of Sri Lanka)
Ms. Roshika Munasinghe
Academic Coordinator
Research is a compulsory module for every academic program of the Horizon Campus. As we are well aware of the importance of carrying out researches, we have created a learning culture that promotes researches within various disciplines. Every student....
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